TESLA X LUCIANA FISHER

                                                       Currently available in 12 states, Tesla Auto Insurance is sold through the Tesla App. No  personal selling here either:     Tesla Auto Insurance . Although you can visit a showroom and speak with a Tesla Advisor, the company does not have sales representatives pushing for a sale, they are there to advise, if solicited. To purchase, y ou must  order it online. One can easily customize and buy a vehicle at tesla.com . Pick your model and customize your car. Enter your credit card information and pay the non-refundable deposit to complete the order . Remember to add a home charging device! Select delivery, available for a fee, or pick up, at the nearest location. Voila! It can take anywhere from 8-12 weeks to arrive. You can also finance your Tesla car through Tesla financiers, a third party or  lease the EV— if you qualify. 

  Tesla Crowned This Commercial as the Winner of Its Fan-Made Ad Contest The company has never run an ad campaign to date. Tesla believes that the best advertisement is the company's  NO ADVERTISING policy. Social media users often create faux TV commercials. The company itself has never had an official ad run anywhere. Tesla also does not have a Public Relations Department and no longer employs a PR company to represent them. This ad highlights cargo space, reliability and speed.

                         Unlike traditional franchise dealerships, Tesla sells cars directly to consumers worldwide. In the US there are 217 stores located in 36 states and territories and 182 cities.  Tesla's retail approach was initially MTO-based. Tesla's growth was enabled by ERP software built by former CIO Jay Vijayan in 2012. To establish its brand and engage its target market via foot traffic, it used high-end malls, stores, and showrooms. Rather than keep leasing high-rent locations, the company opened delivery centers in lower-cost areas in 2019. Through keeping its own stores and its game changing e-commerce platform, Tesla continues to sell directly to consumers. The comprehensive retail approach has proven to work for the brand.  You can s chedule a contactless and pressure-free test drive here . Beyond EV's:  Tesla Online Retail Shop

Driving a Tesla is a sign of status. A Tesla makes you feel like you belong to an exclusive club of wealthy environmentally conscious consumers sponsoring cutting-edge technology. With more than 53 new EV's to hit the market between 2023/2024 Tesla does have competition and consumers have options; however, as a legacy brand Tesla it  is set apart from its evoked brands community by constantly innovating and maintaining a cult-like following. If a consumer willing and able is buying an EV, chances are they will look at a Tesla. To get a better picture of the volume of sales and competitors legging behind let's look at the numbers up to Q3 2022: Automaker Q1 2021 Q2 2021 Q3 2021 Q4 2021 Q1 2022 Q2 2022 Q3 2022 Tesla 69,300 76,230 75,509 115,248 129,743 130,047 114,000 (est.) Ford 6,614 6,361 5,880 8,285 6,734 15,273 18,257 General Motors 9,025 11,263 4,515 26 457 7,217 15,156 Nissan 2,925 4,804 2,345 4,165 4,371 3,251 1,276 Volkswagen Group 6,805 11,675 8,357 9,081 7,932 8,961